It’s A Toss Up

Entercom and CBS Radio have filed with the FCC to create the Entercom Divestiture Trust to handle the divestiture of the stations in seven markets that it is required to spin-off. While Entercom will only be required to divest fourteen stations to get under the current FCC market caps, it is seeking permission to assign the licenses of 43 different stations into the trust. This will give Entercom flexibility to choose which stations it will seek to keep and which ones it will spin-off. Among the stations being filed for placement into the divestiture trust are all of CBS Radio and Entercom’s stations in the Boston, Sacramento, San Francisco, and SEATTLE markets. RADIO INSIGHT

The Crystal Ball Reveals…

Lay-offs are coming to Entercom & CBS Radio…

News readers at KING, KIRO, KOMO and KCPQ will leave for other markets or jobs outside the broadcast business…Many people will realize they want to spend more time with their family…Corporate bean counters will convince radio execs that talent is not needed and that listeners just want to hear the same 40 tunes played ad nauseum, without the interruptions of a disc jockey…No new formats will be developed this year, the old ones will be rehashed and swapped from one frequency to another…Veteran TV folk will be told it is time to retire and be given the opportunity to say a tearful goodbye to viewers…There will be cake…TV reporters and anchors will dance in front of the camera and clown for viewers on Facebook and other social media because they will be required by their employers to put in more time on those apps …The public will eat it up…The best that radio has to offer has already been heard…Hopefully, someone recorded it…

CBS Calls Remain; EYE Closes

ENTERCOM making changes locally. Country KKWF/Rhythmic AC KHTP PD Mike Preston is out at the end of February. Preston joined Entercom in 2009. VP/Programming Dave Richards fills in while a permanent replacement is found…Jim Rome is signing a multi-year deal with CBS Radio in the wake of CBS-Entercom merger news… As part of the merger agreement, stations KCBS & WCBS and other stations with calls matching CBS-owned TV, keep the call letters for the next 20 years. Other language in the deal spells out that CBS branding [the trademark EYE, all references to CBS Corporation, the CBS Brands and all CBS television station brand names] currently associated with radio, will be scaled back and eventually removed from all Entercom assets.

KMAS Changes Ownership

It’s official now. The FCC has cleared the purchase of KMAS AM 1030 Shelton from Olympic Broadcasting, Inc. [Dale Hubbard – pictured, with new glasses. Congratulations!] to Ifiber Communications Corporation. Check the new KMAS website for more station info: http://www.ifiberonenewsradio.com/

Entercom Seattle announced today that “Bourbon & Bacon Fest,” one of the city’s premier tasting events, is returning to the Seattle Design Center on Saturday, March 11th. The smoky smell of bacon from some of the Puget Sound area’s greatest eateries will mingle with the caramel and vanilla notes of… bourbon from select distilleries in an upscale and spacious tasting environment.” ALLACCESS

SINCLAIR continues lay-offs across the nation. As in, “This will continue until morale improves…” It is difficult to carry on when friends in the office/newsroom are sent packing. Corporate execs haven’t got a clue about content and personality.

Newspapers are getting thinner as content moves to the web. In the Puget Sound region, we could see consolidation of papers or cut-backs, such as has happened with the Oregonian, which prints on Wednesday, Friday, Saturday and Sunday.

The Internet Radio units are pretty, pretty, pretty handy. This one was a gift from Bill Ogden, most recently a traffic reporter with KOMO Radio [airchecks on the KTAC audio page]. This is just another technological step toward a new era in radio. How will LOCAL stations survive? STAYING LOCAL is the key.

WARM Jingles All The Way Into 2017

WARM 106.9 has flipped to all Christmas music. Expect a surge in their ratings…Active Rock KISW will present Live Day for the second year on November 22nd. BJ & Migs in the morning and The Mens Room in the afternoon will be completely live, including commercials, announcers, bands, sound effects and the music….Syndicated talker Sean Hannity told a packed house at Forecast 2017 Wednesday morning that if the election was about the “forgotten man,” radio is dealing with the “forgotten listener,” thanks to all the deep cuts it has made over the past several years. His advice: get back to local. And that means more advertising that you are there, more contesting, more research, more promotions, and more creativity. READ MORE at RadioInk…iHeartMedia has appointed veteran programmer Dan Persigehl to the newly created position of Dir./Regional Creative Services for the Portland, Seattle, and Phoenix markets, effective immediately. Based out of PHX, he has had PD experience at both Clear Channel and Enetercom stations. READ MORE at AllAccess

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