Throwin’ Back On New Year’s Eve

100% Throwbacks, that’s HOT 103.7 KHTP. The music genre is heard to a lesser degree on other Seattle stations, Star 101.5 KPLZ added it to the mix recently. But, KHTP has a lock on it. How is that helping them in the ratings? December PPMs show the station had its lowest share since JANUARY 2016 and fell from #5 to a tie at #9…Rhonda Lee, KING 5 meterologist was let go from a previous station because she responded back to some negative Facebook comments from a viewer concerning her ethnic hairstyle. First impression: Is she pushing too hard, trying to present a “happy, friendly, humorous” presentation? The hair, the humor. Are these distractions?
Lily Jang was let go from KHOU TV 11/Houston recently. A new sheriff, news director Sally Ramirez, decided this was one of the changes needed at the station. Lily was with KCPQ 13 Tacoma-Seattle prior to moving to Houston…Social media is the place to find your favorite local TV news personality between casts. Weather updates, traffic reports, it’s LIVE on Facebook. News events stream on social media before stations can clear time and get anchors in place for broadcast. KIRO 7 meterologist Morgan Palmer will do 25 minutes on the upcoming snowmageddon on Facebook, whereas TV only affords him 5 minutes of air-time…FOX 10 Phoenix has a crew assigned to social media and streaming. When nothing is happening locally, KSAZ social media will stream car chases from Los Angeles stations.

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